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માં ફ્રેન્ચ બજારનું વિશ્લેષણ 2021: સેનિટરી વેરની સરેરાશ કિંમત ઓછી છે, અને એક્સેસરીઝની price નલાઇન કિંમત વધી રહી છે
મુજબ French Bathroom Association અહેવાલ, માં 2021, the French bathroom industry sales (manufacturer ex-factory sales) પહોંચવું 1.983 અબજ યુરો, નો વધારો 15%. Sales growth reached 17 ટકા. Each of taps and fittings, showers and bathtubs, bathroom furniture and ceramics accounted for one-third.
The average price is lower in 2021 ની સાથે 2019. Sales increase in volume without price increase. જોકે, in some categories, sales growth is greater than volume growth for sanitary ceramics, નહાવા, sump and showers. Sales of faucets and showers, among others, increased in volume but not price. Sales of faucets increased by 11% and sales increased by 15%. Shower doors and shower screens saw an 11% increase in sales and a 12% increase in volume. Its average price is going down.
તેમની વચ્ચે, sales of sanitary ceramics reached 415 મિલિયન યુરો (excluding chassis), with a total of 7.78 અખરોધ. આમાંથી, sales of toilets reached 4.5 મિલિયન (excluding gynecological washers). This was sold mainly in the form of sets. It has vertical (3.2 મિલિયન) and suspended (500,000), accounting for two-thirds of the total number of ceramic pieces (including sinks and tank holders), while being worth less than half. વિપરીત, the number of brackets reached 925,000 સમૂહ. It was worth 123 મિલિયન યુરો, અથવા 12% of the total.
માં 2021, two-thirds of the 600,000 bathtubs sold will be made of resin. The number of other synthetic materials is less than 10%, વિશે હિસાબી 20% of the total value. There were 9,000 single-system whirlpool tubs sold in 2021, નીચેથી 2% ની સાથે 2019. More than three-quarters of French consumers prefer to use mixed system bathtubs.
According to rough estimates, of the 1.2 million shower trays sold in 2021 (worth €167 million, ઉપર 16% વર્ષ-વર્ષ), વિશે 550,000 are in the ceramic category, with the rest made of synthetic materials (including resin) or cast iron.
The shower market accounts for 18% of the bathroom industry and is mainly divided into shower doors, shower enclosures and shower screens. It has sold 2 million units worth 350 મિલિયન યુરો, નો વધારો 23% વર્ષ-વર્ષ. Shower doors accounted for 61% of the total value and 59% of the total sales volume. Shower screens accounted for 10% of the total value and 17% of the total sales. Shower enclosures accounted for 29% of the total value and 24% of the total sales volume.
Driven by the French housing assistance program MaPrimAdapt, it aims to renovate 400,000 housing units between 2019 અને 2022. Sales of showers reached 90,000 units with a total value of 44 મિલિયન યુરો, ઉપર 35% વર્ષ-વર્ષ. Sales of accessories such as faucets reached €658 million, નો વધારો 11% વર્ષ-વર્ષ. Hybrid faucets accounted for 26% of the total amount and 41% of the total.
Sales of bathroom furniture reached 281 મિલિયન યુરો, ઉપર 15 percent year-on-year. Its growth rate increased by 11 પોઈન્ટ. તેમની વચ્ચે, 34% were flat-pack furniture (સમૂહ) અને 66% were assembled furniture. Its main channel is still mass retail, which accounts for 50% of the total channel value. The specialty channel in places such as building materials superstores such as Leroy Merlin accounted for 7%, અથવા 1.688 અબજ યુરો.
The French e-commerce channel is growing rapidly. In all categories, the e-commerce channel of faucets accounted for 7.4% of the market share, while the shower room has not developed significantly for the time being.