Another Bathroom Company To Be Listed, The Challenges And Opportunities Of The Domestic Bathroom Market

Бизнес училище за баня

01

Lens to be listed

На юли 1, the official website of the Securities and Futures Commission disclosed the prospectus of the initial public offering of shares of Zhongshan Lens Home Co.

Prospectus disclosure: Zhongshan Lens Home Co., ООД. bulk business revenue accounted for a relatively large. През отчетния период, the proportion of revenue from bulk business to the main business revenue was 47.61%, 57.39% и 69.34% съответно, and bulk business was its important source of revenue. The Company has established strategic cooperation relationships with famous real estate companies such as Evergrande Group, Поли група, Време Китай, Longguang Group, Vanke Property and Sunac China.

02

Production capacity: the total production of domestic intelligent toilets grew far beyond expectations

According to the China Household Electrical Appliances Association Intelligent Sanitary Ware Professional Committee produced the “intelligent toilet industry development report”, from the 1990s has been “настояще” in the Chinese market of intelligent toilet. преди 2013, are in the average annual sales volume of more than 100,000 единици, the annual turnover of less than 2 Милиард Юан “niche” ниво. Until early 2015 Wu Xiaobo wrote “to Japan to buy a toilet seat” article triggered a buzz, consumer attention to intelligent toilet products gradually increased. In the case of market pull, enterprises have opened additional production lines to expand production capacity.

През последните години, the total production of domestic intelligent toilets began to grow rapidly. Zhejiang, Гуандун, Shanghai and other places emerged many intelligent toilets as the main business of small and medium-sized enterprises. Some ceramic sanitary ware enterprises to open additional production lines, or the introduction of intelligent toilet products, along with the original bathroom brand.

03

Industry scale: почти 200 enterprises in the production and operation of the intelligent toilet industry

Enterprises can be divided into three types: Първо, the development of professional production of electronic and electrical products by the enterprise, mainly concentrated in Taizhou, Zhejiang, Хангжоу, Шенжен, Шанхай, Guangdong and other places. Второ, the building materials and sanitary ware enterprises derived from intelligent toilet products and thus the development of enterprises, mainly in Guangdong Foshan, Fujian Nan’an, Hebei Tangshan, Jiangsu Suzhou and Chongqing and Chengdu and other places. Трето, the intelligent toilet seat as an appliance-type enterprises to the production and operation of enterprises.

Като цяло, the current domestic market for intelligent toilets mainstream brands nearly 20, which are more active domestic brands such as ARROW, Jomoo, HEGII, BJB, уморен съм, Полет, Royalstar, Ikahe. Foreign brands are Panasonic Jiele, Тото, INAX, Американски стандарт, DURAVIT, КОЛЕР, Широка, и т.н.

04

Прогноза: opportunities and challenges coexist

Като цяло, China’s intelligent toilet market will remain on the rise. Intelligent toilet industry in China has a long way to go to plan and regulate the development of the industry from multiple perspectives, such as business operation, product development and upgrading, market development, industry competition and regulations and policies.