VIGA Faucet නිෂ්පාදකයා 
වියට්නාම මාධ්ය වාර්තා වලට අනුව, the value of Vietnam’s imports of ceramic tiles and bathroom products from China has increased by 60-70% වාර්ෂිකව. Many local enterprises have reduced their production scale. The Vietnamese authorities have instructed the Ministry of Construction of the country to formulate countermeasures. Vietnam had tightened the import of sanitary ware products made in China last year due to the same problem, but it seems that the effect is not obvious.
Chinese made bathrooms are growing rapidly.
Some Vietnamese companies cut production by 20%
According to a recent report from the Vietnam Youth Daily, a reporter from the newspaper visited furniture stores and retail stores in Hanoi, Ho Chi Minh City and other cities and found that the store sells a large number of ceramic tiles and bathroom products imported from China. brands including Korest, කොන්ත්රාත්තුව, තාපය, Kobesi , ස්පින්ඩල්, ආදිය.
Most of these products are claimed to be produced in accordance with the process standards of South Korea and Japan, නමුත් මිල ඉතා ලාභයි, such as Chinese-made “combo” bathroom products sold for less than VND 4 මිලියන (RMB ගැන 1,200). While the price of similar products to other common brands such as INAX, TOTO, Viglacera, is VND 6-8 මිලියන (RMB ගැන 1800-2500).
It is reported that many bathroom brands in Vietnam are imported from China by local distributors and then sold with locally registered trademarks. උදාහරණ වශයෙන්, the staff of a ceramic tile and sanitary products distributor in Hanoi’s Ha Dong County said that all the products sold in the store have the company’s trademark, but all the products are imported from China,” you can understand that it’s a locally produced product in China and we paid for the trademark “.
Pham Van Be, Director of the Department of Materials Construction of the Ministry of Construction of Vietnam , පසුගිය වසර කිහිපය තුළ එය පැවසුවා, වියට්නාමය පිඟන් මැටි උළු සහ සනීපාරක්ෂක නිෂ්පාදන ආනයනය කිරීම මගින් චීනයෙන් වැඩි වී තිබේ 60-70% every year. Some local distributors believe that the continuous increase in China’s imports of ceramic tiles and bathroom products is related to the Sino-US trade war. Because the United States raised China’s Tariffs on imported ceramic tiles and bathroom products to 250%, Chinese sanitary enterprises turned to Southeast Asia to export products.
Some Vietnamese companies have had to take the initiative to cut production due to the continuous increase in imports of Chinese tiles and sanitary products. Relevant person in charge of Viglacera Company in Binh Duong, වියට්නාමය පැවසුවේ චීන නිෂ්පාදන වලින් පීඩනය හමුවේ, සමාගම සිය නිෂ්පාදන ධාරිතාවයෙන් සිය නිෂ්පාදන ධාරිතාව අඩු කර ඇත 20% තුළ 2019. මෙම තත්වයට ප්රතිචාර වශයෙන්, the Vietnamese authorities are bringing the matter to the attention of the Ministry of Construction of the country, which is currently gathering and proposing measures to address the situation.
Not the first “tightening” of imports of Chinese sanitary products
ඇත්ත වශයෙන්ම, Vietnam had taken precautions against imports of sanitary products from China before the threat was reported in Vietnamese media. ඔක්තෝම්බර් මාසයේදී 2019, the Vietnam General Administration of Vietnam Customs issued a document instructing the customs of all provinces and cities to strengthen the inspection of sanitary products, especially those originating in China, and requested all units to strengthen patrol, control and supervision of construction materials at border crossings. The document pointed out that Vietnam Customs has received letters from many enterprises, ආනයනික සනීපාරක්ෂක නිෂ්පාදන විශාල ප්රමාණයක් බව පිළිබිඹු කරයි, especially those imported from China, දේශීය වියට්නාම ව්යවසායයේ නිෂ්පාදන හා ව්යාපාර කටයුතුවලට බලපා ඇත.
වියට්නාම් රේගුවගේ සංඛ්යාලේඛනවලට අනුව, Vietnam imported ceramic tiles worth US$100 million and bathroom products worth US$52 million from China in 2019. කෙසේ වෙතත්, මෙම දත්තවල අපගමනය තිබිය හැකිය, as the Vietnam Building Ceramics Association revealed that the value of tile products imported from China in 2019 විය 200-$250 මිලියන, and bathroom products are valued at $110-$120 මිලියන.
Vietnam’s attractiveness to sanitary ware companies is manifested in many aspects. Over the past decade, වියට්නාමයේ දළ දේශීය නිෂ්පාදිතය වැඩි වී තිබේ 145.3%. මෙම වර්ෂය, affected by the COVID-19, දළ දේශීය නිෂ්පාදිතයේ වර්ධන වේගය මන්දගාමී වනු ඇතැයි අපේක්ෂා කෙරේ 2.7%, but this is still likely to be the world’s first growth rate. අතිරෙකව, Vietnam’s urbanization process is also proceeding at a high speed. බලධාරීන්ට අනුව, ජනගහනය වැඩි වන විට, වියට්නාමය විසින් ගොඩනගා ගත යුතුය 100 සෑම මසකම නව නිවාස වර්ග මීටර් මිලියන 1 කි, which is a rare opportunity for the bathroom or other building materials companies.
වාර්තමානයේ දී, a large number of domestic sanitary enterprises have set up the Vietnamese market, ආදි, JOMO, HUIDA, SEAGULL, CRW, LOTA International, and Primy have business in Vietnam and neighboring countries. There are also many enterprises that enter the Vietnamese market as OEM. උදාහරණ වශයෙන්, as reported in the “Youth Daily”, these companies produce products in China and sell them to Vietnamese distributors who labeled it and sold it in the local market.
Competition intensifies as international brands increase investment
According to a report from the Joint Market Research, Vietnam’s bathroom and bathroom accessories market is expected to reach $690 million by 2025. වාර්තමානයේ දී, වියට්නාමයට ටෝටෝ ඇතුළු සුප්රසිද්ධ වෙළඳ නාම ගණනාවක් සංකේන්ද්රණය කර ඇත, ලික්සිල්, GESSI and CAESAR, and many of them are increasing their market share in the Vietnamese market in recent years.
In the part of the TOTO financial report involving the Southeast Asian market, only Vietnam is mentioned separately. In fiscal 2019, TOTO’s sales in the Vietnamese market reached VND 425.6 බිලියන (ආසන්න වශයෙන් RMB 1.3 බිලියන), වැඩිවීමක් 16% අවුරුද්දේ අවුරුද්දේ, and operating profit increased by 25% to VND 655 බිලියන (ආසන්න වශයෙන් RMB 200 මිලියන). අතිරෙකව, TOTO announced last year that it will invest JPY 14.6 බිලියන (ආසන්න වශයෙන් RMB 970 මිලියන) in Vietnam to build its fourth local factory, which will promote local product sales after it is put into production.
GESSI is an Italian sanitary ware company that pioneered the Vietnamese market earlier, එහි නිෂ්පාදන වියට්නාමයේ වියට්නාරමය ලෙස විකුණනු ලැබේ. තුළ 2018, Gian luca gssi, CEO of GESSI and Italy’s Ambassador to Vietnam Cecilia Piccioni attended the opening ceremony of Vietceramics’ 1200 square meters new exhibition hall, showing the importance of the Vietnamese market and reflecting the demand for mid-to-high-end sanitary products in the Vietnamese market are keeping growing.
විදේශීය වෙළඳ නාම වලට අමතරව, as the largest producer of ceramic and sanitary ware products in ASEAN countries,, a number of Vietnamese local brands such as Viglacera, Thien thanh, හැාවෝ කහ, ජේඑස්සී සීරිවි, ආදිය. also occupy a significant market share, සහ ක්රමයෙන් වෙනත් ආසියාන් රටවලට ක්රමයෙන් විනිවිද ගොස් ඇත. මෙම දේශීය සමාගම් චීනයේ සමාගම් සමඟ තරඟ කරයි, ජපානය, Italy and other countries to form the sanitary industry structure in Vietnam and even Southeast Asia. It is believed that as local residents continue to increase demand for mid-to-high-end products, low-end products will continue to decrease and be replaced by high-spec. competitions among international brands.