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헤비급 선수!RenownedU.S.BathroomBrandAcquired

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헤비급 선수! 미국의 유명한. 욕실 브랜드 인수

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최근에, 아사 아블로이 (아사 아블로이), a world-renowned provider of smart locks and security solutions, announced that it will acquire the hardware and home division of Spectrum Brands Group (Spectrum Brands), a U.S. 회사, ~을 위한 $4.3 10억 (RMB에 대해 27.741 10억). Spectrum Brands Group owns the famous American bathroom brand Pfister (Puffy). The brand entered the China market in 2014, and it is unknown whether this acquisition will have any impact on its China business.

Spectrum Brands Group Sells Hardware and Home Business for $27.7 10억

9 월 8, 현지 시간, Sweden-based global security giant ASSA ABLOY announced that it has signed a definitive agreement with Spectrum Brands Group, a publicly-traded U.S. consumer goods company. It will acquire the company’s hardware and home division (HHI) ~을 위한 $4.3 10억 (RMB에 대해 27.7 10억), and the deal is expected to close in the fourth quarter of 2021.

ASSA ABLOY 발표 스크린샷

The announcement stated that Spectrum Brands Group is a leading provider of residential security, 북미 지역의 배관 및 건축 제품. They provide the market with diversified products such as locks, 수도꼭지, and decorative materials. 그중, HHI is headquartered in Lake Forest, 캘리포니아. It employs approximately 7,500 people worldwide and has offices in the U.S., 멕시코, 중국과 필리핀. HII’s strong partnerships with a large number of customers also benefit ASSA ABLOY in this acquisition.

Spectrum Brands Group

인수에 대한 논평, ASSA ABLOY President and CEO Nico Delvaux said that it is an excellent addition to the group and will boost the company’s North American business. 동시에, 현대중공업의 제품은 그룹의 시장 입지를 강화하고 회사의 디지털 발전으로의 전환을 더욱 촉진할 것입니다..

반면에, 데이비드 마우라, CEO of Spectrum Brands Group, noted that the sale of the HHI division is aimed at reducing the company’s debt and investing in growth. 미래에, the company will acquire Global Pet Care and Home&정원 사업, 홈 및 퍼스널 케어 부문을 강화하는 동시에. 현대중공업 매각 이유에 대해, he noted that the division’s products are “내구성이 뛰어나고 구매 빈도가 낮음” 그룹의 다른 제품들과 다르게. He said the move would drive growth in the HHI division andbenefit consumers around the world. It is worth noting that prior to the divestment of HHI, Spectrum Brands Group also sold its Rayovac battery business in 2019 to Energizer Holdings, 글로벌 선두 배터리 제조사.

 

Bathroom brands Pfister and Fortis werepackagedfor sale

It is understood that Spectrum Brands Group is a global consumer goods company. 해당 제품에는 가전제품이 포함됩니다., 개인 관리, 하드웨어, 가정, pet, gardening and so on. The group’s HHI division owns Kwikset, 지혜로운, 이것, 볼드윈, 내셔널 하드웨어, Pfister, Fortis and many other brands. 해당 제품은 주로 도어록에 관련됩니다., 문 손잡이, 위생 도자기, 연관, 등.

현대중공업 부문에는 다음이 포함됩니다. 8 주요 브랜드

그중, 피스터(Pfister)는 미국의 유명한 욕실 브랜드입니다., 에 설립 1910. 그것은보다 더 많은 것을 가지고 있습니다 100 years of history now. Pfister’s Chinese name isPuffy”. 5 월 2014, Pfister held a press conference in Shanghai to announce its entry into the Chinese market. 현재, it has a flagship store in Shenzhen. AIC의 공개 정보에 따르면, the Pfister brand in China market is operated by Shenzhen Bosebel Household Co.

피스터 수전 제품

포티스, 반면에, is an Italian brand based in the Pogno area. 포티스’ product range is similar to that of Pfister, which also focuses on faucet hardware, mainly for the middle and high-end consumer groups.

포티스 수전 제품

According to Spectrum Brands Group’s fiscal year 2020 재무 보고서, 회사는 판매를 달성했습니다 $3.964 billion in the last fiscal year, of which the HHI division accounted for $1.342 10억. 재무 보고서에 따르면 욕실 제품이 21% 현대중공업 부문 매출의, meaning that bathroom products contributed about $281 million in revenue.

 

A number of bathroom, cabinet companies have been selling business or operating rights

로카는 최근 타일 사업 매각을 완료했다고 발표했다., the purchaser Mexico La Mossa Group to seven banks after a loan of $ 200 백만, 총 $ 260 million for the acquisition. 폴란드 욕실 회사인 Capricorn SA도 자사의 발행 주식을 모두 핀란드 HVAC 거대 기업인 Uponor에 매각할 것이라고 밝혔습니다.. In terms of cabinetry companies, Corsi in the U.S. also recently announced the transfer of ownership of the company from Pat Corsi to Mark Earl, a transaction that became effective on August 31.

게다가, there are also companies that are eager to transfer their operating rights but suffer from the lack of suitable transaction objects and have to end their operations. 주방 & Bath headlines previously reported that the German cabinet company Neue Alno had been actively looking for investors to take over the company, but the company recently said that due to the lack of a suitable transaction object. The company will end its operations at the end of September, and for some undelivered orders, the company will try to complete the delivery. It is reported that Neue Alno had previously attracted the attention of Chinese real estate giant Beyoncé, but the two sides did not finally reach cooperation. 운영 중단 발표로 인해 독일의 많은 현지 딜러와 실무자들은 상황을 한탄했습니다..

Recalling the cabinet and business industry development so far this year, the divestiture of secondary business and focus on the main business has become the main reason for companies to sell subsidiaries, 하위 브랜드. In today’s accelerated degree of industry consolidation, these are business practices and promote the growth of value in established areas. This certainly provides a new possibility for the development of the business.

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